With more brands, start-up or established companies and individuals
emphasizing the importance of a solid presence on the market, everybody is working hard to take a market share from the next big thing in the market. In today’s business environment, it is very
difficult to point out a single thing that would be the next big thing,
however, I hereby try to make assumptions how the next big thing would be like.
- probably it presents at least a trace of innovation
- probably it uses an existing technology with a twist
- probably it's young
- probably it's environment friendly
- probably it's something cool
- probably it's something simple
- probably it's something crowd sourced and/or crowd funded
- probably it's solving a problem that we didn't know existed
- probably something promoted by a big shot
- probably something disruptive
There is only so much attention from consumers and customers
to go around, and the all new products and services are overflowing in all
shapes and sizes, it would take a lot of efforts to stand out.
Be there or else...
Vedat YOZKAT
